To additional enhance model engagement, Capri-Sonne, a product from the CHI Limited has concluded plans to unveil its Express Yourself campaign.
Speaking on the campaign, Marketing Director, Chi Limited, Probal Bhattacharya, stated that the campaign connects by means of its pouches that showcase heroic, trendy, inventive and different expressive emojis that provide alternatives for children to achieve extra data, in addition to construct confidence.
He stated: “Capri-Sonne emoji pouches create a distinctive, thrilling and enjoyable loving alternative for children to construct a nearer relationship with the model by enabling them to precise themselves utilizing the emoji pouches.
“We are optimistic that this campaign will strike a chord with kids across Nigeria by encouraging them to achieve their immense potential through a taste of fun and expression of ideas with the eight exciting limited edition Capri-Sonne emoji pouches that are available in the market”.
He additional stated that with eight totally different ‘Emojis’, the Capri-Sonne restricted version pouches painting varied thrilling expressions that may fascinate and stir curiosity in children to precise themselves while having a style of enjoyable.
Speaking on using emojis as a software to assist kids perceive feelings and specific themselves, Mrs. Theresa Amadi, a main college trainer, stated using the small vibrant digital photographs or icons may be actually useful in early studying levels.
She stated, “Deploying these emojis on the Capri-Sonne pouch is a delightful way to strengthen the bond with the brand because children generally love Capri-Sonne for its delicious taste and as a valuable addition in their school bags.”
“The new Capri-Sonne pouch is a brilliant approach to engage kids in their space because it gives them more reasons to be creative, employ critical thinking, express themselves, and most importantly, to do all of these whilst having fun,” she added.