The division's famous lion icon has undergone a makeover ahead of next season, but it hasn't gone down too well on Twitter - we've got the best of the reaction!
Tuesday marked the end of an era in English football as the Premier League unveiled their new logo for next season.
Guess what happened next, though? Yep, the forgiving souls on Twitter calmly accepted the change and praised the new branding the new logo was mercilessly mocked.
From comparisons with an eye test at the opticians to a Cecil the Lion reference - here is the best reaction from Twitter...
THE LAUNCH
THE REACTION
- Goal