The Yankees and the secondary market ticketing site StubHub have called a news conference for 11:30 a.m. Monday to announce what is expected to be a new partnership for ticket resales.
StubHub is expected to supplant Ticketmaster as the team’s preferred broker between fans wanting to buy and sell tickets, concluding years of tension between StubHub and the Yankees.
The deal could be worth more than $100 million to the Yankees, ESPN reported.
The Yankees have been wary of StubHub for years, fearing that an active secondary market cuts into the number of tickets the team can sell directly to fans and suppresses prices.
In 2012, Major League Baseball signed a deal with StubHub, but the Yankees, Angels and Cubs initially opted out of it. The Mets always have been a part of it.
The situation came to a head before the current season when the Yankees announced they no longer would accept print-at-home tickets and only take mobile transfers or traditional, hard-stock tickets.
The team said the motivation was to prevent fraud, but the move widely was seen as a shot at StubHub, which this season has been forced to sell last-minute tickets from a location near Yankee Stadium, a source of inconvenience for fans.
The team and the site are expected to announce the mechanics of the new operation at Monday’s news conference, which will feature Yankees president Randy Levine and StubHub president Scott Cutler.
..... - Newsday