Gold iPhone Case: Free iPhone 17 Max With £16k Cover

Chinese e-commerce giant JD.com is offering a complimentary iPhone 17 Max to customers who purchase its extravagant 'Au99.99 Gold' 100-gram phone case, which costs an astounding 139,999 yuan (approximately £16,000 or $20,000 USD).

Usually, consumers receive budget cases when acquiring a high-end phone. However, an online business platform in China is flipping this concept on its head, presenting a high-end mobile device to anyone who invests in a collectible, gold-plated iPhone 17 Max phone case.

The 'Au99.99 Gold' Collection

Dubbed "Au99.99 Gold," this limited-edition series of iPhone 17 Max phone cases is available in various weights, ranging from 10 grams to a substantial 100 grams. Naturally, the greater the gold content used to craft the case, the higher its price. The heaviest option commands a staggering 139,999 yuan, which equates to around $20,000 USD or approximately £16,000.

This sum is comparable to what most people would spend on a car, not merely a phone accessory. However, JD.com has devised an enticing incentive to sweeten the deal for luxury tech enthusiasts.

A Free iPhone 17 Max Included

If you are considering spending £16,000 on an iPhone 17 Max case, it is probable you already own the phone. Nevertheless, for those who don't, or who are contemplating an upgrade, JD.com is including a brand new Apple flagship phone with every purchase of the 100-gram 'Au99.99 Gold' phone case.

One crucial consideration when indulging in these opulent phone cases is that the gold-plating has been known to interfere with wireless charging capabilities, potentially causing phones to overheat.

Market Reception and Sales

JD.com has yet to disclose whether anyone has actually purchased the $20,000, 100-gram gold-plated phone case. However, the 10-gram version is reportedly sold out, and several individuals have already proudly showcased their 30-gram cases on social media. At 38,999 yuan (approximately $5,650 USD), these are far from cheap themselves.